Sioeye Privacy Policy

Last Updated: December 7, 2015

This Privacy Policy explains how information about you is collected, used, and disclosed by Sioeye™ Inc. ("Sioeye," "we," or "us") when you access or use our action cameras, accessories, and other physical products (collectively, the "Products"), or our websites, mobile applications, or other online or mobile products or services (collectively, the "Services"), or when you otherwise interact with us.

We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of this policy and, in some cases, we may provide you with additional notice such as adding a statement to our homepage or sending you a notification through our Services. We encourage you to review the Privacy Policy whenever you access or use our Services or otherwise interact with us to stay informed about our information practices and the ways you can help protect your privacy.

Collection of Information

Information You Provide to Us
We collect information you provide directly to us. For example, we collect information when you: access or use our Products or Services; create an account; subscribe to our email list; make a purchase from us; register products with us; participate in the interactive areas of our Products or Services; communicate with us via third-party social media platforms; participate in our contests, promotions, sweepstakes, and surveys; request customer support; or otherwise communicate with us. The types of information we may collect include:

Activation Information:
When you activate your camera, we collect information about your camera and data network, such as the IMEI number, data plan, and carrier information.

Account Information:
You have the option to create a Sioeye™ account, in which case we will collect information about you, such as your name, email address, phone number, display name, social connections (e.g., people you are following and people who are following you using our Services), profile picture, gender, hobbies, social media usernames, and any other information you choose to provide.

Your Content:
If you sign up for a Sioeye™ account, we collect and store videos, audio files, photographs, comments and other content that you choose to stream, store and/or share in connection with your account (collectively, "Your Content").

Purchase Information:
When you purchase certain Products or Services from us, we will collect certain information, such as your name, billing address and shipping address. Note that we do not collect or store payment information. For more information about how that information is collected, processed, and stored, please refer to our payment processor’s privacy policy and terms.

Information We Collect Automatically
When you access or use our Products or Services, we automatically collect information about you and we may associate it with information that you provide directly to us. For example, we may collect:

Transaction Information:
When you make a purchase or a return, we collect information about the transaction, such as a description of the Products or Services being purchased or returned, the transaction amount, and the date of the purchase/return.

Log Information:
We log information about your use of our website, such as your computer's operating system, the type of browser you use, access times, pages viewed, your IP address, and the web page that referred you to our site.

Mobile Device Information:
We collect information about the mobile device you use to access our Products or Services, including the hardware model, operating system and version, device identifiers, mobile network information, and usage information. With your consent, we may also access your device's native phonebook application to help you identify and connect with contacts who already have Sioeye™ accounts. For more information about how you can control our access to this application, please see "Your Choices" below.

Action Camera Information:
You have the ability to associate your Sioeye™ action camera with your Sioeye™ account. If you choose to do so, we will automatically collect information about your camera and link it to your account, including but not limited to your camera model, operating system and version, IMEI number, camera modes and settings, mobile network and/or Internet service provider, Bluetooth signal, time zone, speed, altitude, location, and usage information (such as how often the camera uses certain features). You may also use the camera without associating it with a Sioeye™ account, in which case we will not automatically collect the information described above.

Location Information:
With your consent, we may collect information about your real-time geographic location. For more details about the collection of location information and the choices you have, please see "Your Choices" below.

Information Collected by Cookies and Other Tracking Technologies:
We and our service providers use various technologies, including cookies and web beacons, to collect information about you when you interact with our Services or emails, including information about your browsing and purchasing behavior. Cookies are small data files stored on your hard drive or in device memory that help us improve our website and your experience, see which areas and features of our website are popular and count visits. Web beacons are electronic images that may be used on our website or in our emails and help deliver cookies, count visits and understand usage and campaign effectiveness. For more information about cookies, and how to disable them, please see "Your Choices" below.

Information We Collect From Other Sources
We may also receive information about you from other sources and link or combine that with information we collect about you. For example, if you create or log into your account through a third-party social media platform, we will have access to certain information from that platform in accordance with the authorization procedures determined by such platform.

Use of Information

We may use information about you for various purposes, including to: provide, maintain, deliver, and improve our Products and Services; process transactions and send you related information, including confirmations and receipts; send you technical notices, updates, security alerts, and support and administrative messages; respond to your comments, questions, and requests and provide customer service; communicate with you about products, services, tips, offers, promotions, events, and other news and information we think will be of interest to you; monitor and analyze trends, usage, and activities in connection with our Products and Services; detect, investigate and prevent fraudulent transactions and other illegal activities and protect the rights and property of Sioeye™ and others; personalize and improve our Products and Services and provide content or features that match user profiles or interests; facilitate contests, sweepstakes, and promotions and process and deliver entries and rewards; link or combine with information we get from others to help understand your needs and provide you with better service; and carry out any other purpose for which the information was collected.

Sharing of Information

We may share information about you as follows or as otherwise described in this Privacy Policy: with third party vendors, consultants, and other service providers who need access to such information to carry out work on our behalf; when you use interactive areas of our Products and Services, certain information you choose to share may be displayed publicly, such as your name, Your Content and information about your location, speed, and altitude; in response to a request for information if we believe disclosure is in accordance with, or required by, any applicable law, regulation or legal process; if we believe your actions are inconsistent with our user agreements or policies, or to protect the rights, property, and safety of Sioeye™ or others; in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company; and with your consent or at your direction.

We may also share aggregated or de-identified information, which cannot reasonably be used to identify you.

Social Sharing Features

Our Products and Services may offer social sharing features and other integrated tools. Your use of such features enables the sharing of information with your contacts or the public, depending on the settings you establish with the entity that provides the social sharing feature. For more information about the purpose and scope of data collection and processing in connection with social sharing features, please visit the privacy policies of the entities that provide these features.

Third Party Analytics Services

We may allow others to provide analytics services on our behalf. These entities may use cookies, web beacons and other technologies to collect information about your use of the Services and other websites, including your IP address, web browser, pages viewed, time spent on pages, links clicked and conversion information. This information may be used by Sioeye™ and others to, among other things, analyze and track data, determine the popularity of certain content, and better understand your online activity.


Sioeye™ takes reasonable measures to help protect information about you from loss, theft, misuse and unauthorized access, disclosure, alteration and destruction.

Transfer of Information to the U.S. and Other Countries
Sioeye™ is based in the United States and the information we collect is governed by U.S. law. By accessing or using our Products or Services or otherwise providing information to us, you consent to the processing and transfer of information in and to the U.S. and other countries, where you may not have the same rights as you do under local law. Where this is the case, we will take appropriate measures to protect information about you in accordance with this Privacy Policy.

Your Choices

Privacy Settings
Our Services allow you to control the visibility of Your Content and your account information. When you livestream, you may set the livestream audience to "public" or to a specific group of followers.

Account Information
You may update, correct, or delete information about you at any time by logging into your Sioeye™ account and updating your information. If you wish to delete your account, you may email us at, but note that we may retain certain information about you for legitimate business purposes or as required by law. We may also retain cached or archived copies of information about you for a certain period of time.

Mobile Device Information
Certain features of the Products and Services require access to your mobile device's native phonebook application (e.g., to identify and connect with contacts who have Sioeye™ accounts). If you decide to use these features, we will ask for your consent before accessing this information. If you change your mind about our ability to access your phonebook, you can revoke your consent by changing the settings on your device if your device offers that option.

Information on Camera
You may delete information that is processed and stored directly on the Sioeye™ camera by resetting the camera to its default settings.

Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our Services.

Location Information
When you first launch some of our mobile applications, use our action camera, or visit one of the pages on our website that collect location information, you will be asked to consent to the collection of location information. If you initially consent to our collection of location information, you can later stop this collection by changing the settings on your mobile device, action camera or Internet browser. If you do so, certain features of our Products and Services will no longer function.

Promotional Communications from Sioeye™
You may opt out of receiving promotional communications from us at any time by following the instructions in those communications. If you opt out, we may still send you non-promotional communications, such as those about your account or our ongoing business relations.

Mobile Push Notifications/Alerts
With your consent, we may send promotional and non-promotional push notifications or alerts to your mobile device. You can elect to stop receiving these messages at any time by changing the notification settings on your mobile device.

Contact Us
If you have any questions about this Privacy Policy, please contact us at